Episode 46: The most useful and useless things to grow an online business

Almost 2 years into starting my online business, let’s debrief on the good, the bad, the useless, and things I wished I had invested in when I look back!Shiny object syndrome is real, and it can be confusing to know what will move the needle forward and bring in clients, and what doesn’t. You’ll also get some useful resources that can make a huge difference even with a small budget:Useful:Calendar (Acuity) not to waste time with scheduling An email system to send broadcasts and set up automationMoonclerk for payments and payment plansMarket research Having a clear content planElementor Pro for WordPressInvesting in coaches Not so useful:Misaligned lead generation Courses if you don’t  have the resources to implement the strategy they teachAds before having a clear funnelBranding packages (not nearly as important as the quality of the content)Fancy video editingWanting to do everything instead of focusing on one simple funnel or tacticTips:Picking a damn niche Not being afraid of what people would think Fiverr to outsource stuff that would take too much time or energyFocus on one or two platforms maximum and repurpose Someone to help with lead generation Love and believe in your offer. It’s very hard to sell an offer we don’t likeGoing live Are you ready to rewire your Subconscious mind for Abundance? Download the FREE Hypnosis audio here: https://inespadar.ch/abundancerecording/ Connect with Ines:Instagram – https://www.instagram.com/inespadar Join the 3k members in our private community – https://www.facebook.com/groups/ConquerImpostorSyndrome/