EPISODE · Jan 29, 2025 · 51 MIN
Episode 486: Ninna Larsen of Reground
from My Daily Business Podcast · host Ninna Larsen, Fiona Killackey
What if your small business could be a force for positive change? In today’s episode, Fiona Killackey chats with Ninna Larsen, the founder of Reground, a social enterprise revolutionizing waste management through innovative, circular economy solutions.Ninna’s journey from barista to business owner is nothing short of inspiring. In this conversation, she dives into the real-world challenges of creating a sustainable business and shares how small businesses like yours can take meaningful steps towards a greener future.Here's what you can look forward to:Nina's path to entrepreneurship: From serving coffee to leading a business tackling waste issues across industries.Collaboration is key: How working together with others can fast-track sustainability goals.Myths about sustainability: Ninna clears up common misconceptions and helps you understand what sustainability really means for your business.Actionable tips: Simple steps for integrating sustainability into your operations, no matter your size.The importance of community and mentorship: How building a strong network can make or break your business.Circular economy insights: Nina explains what a circular economy is and why it matters for your business.Don’t miss out on these practical insights from a woman who's making a real difference in the world of waste and sustainability. A huge thanks to our sponsor #gifted a platform that helps businesses connect with real people creating real content, at a fraction of the time and cost of a traditional campaign. My Daily Business listeners can use code MDB50 at checkout for 50% off their first month, on either monthly plan. Check out #gifted. Want to get your #smallbusiness sorted in 2026/ 27? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.
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What this episode covers
"I think it's incredibly important to know why you do things." Ninna Larsen went from working in a Melbourne café to founding Reground, a business that’s changing how we manage waste. In this episode, Ninna shares how she built a social enterprise focused on the circular economy and the lessons she’s learned along the way. She talks about how small businesses can make a real impact on sustainability without needing to be huge. Ninna breaks down what sustainability really means, why collaboration matters, and how you can start making small changes in your business right now. If you're a business owner looking to do more for the environment—and your bottom line—this episode is full of practical advice that you can take action on today.
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Episode 486: Ninna Larsen of Reground
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