Episode 491: Jay "Jeezy" Jenkins: The $4M Bet That Built an Empire + His 7-Question Mentor Method episode artwork

EPISODE · Oct 7, 2025 · 57 MIN

Episode 491: Jay "Jeezy" Jenkins: The $4M Bet That Built an Empire + His 7-Question Mentor Method

from Habits and Hustle · host Jen Cohen

From cutting lawns for $5-$10 each to building a business empire worth millions, Jay Jenkins has never played it safe. In this episode of Habits and Hustle, I sit down with the artist better known as Jeezy for a raw conversation about betting everything on yourself.  We discuss why he spent $4 million of his own money before getting signed, and the unconventional way he built relationships with mentors like Tony Robbins and Robert Greene. We also dive into his transition from music mogul to business empire builder, his upcoming Vegas residency with a 101-piece orchestra, and why he believes pain is a prerequisite for leadership. Jeezy is a Grammy-nominated rapper, entrepreneur, and New York Times bestselling author. He's built million-dollar businesses including Avion Tequila, launched his own energy drink Edge, and is known for his mentorship programs and philanthropic work through his Street Dreams Foundation. What We Discuss:  (03:00) From lawn mowing to watermelon entrepreneur: His first business ventures  (07:00) Why he spent $4 million of his own money before getting a record deal  (14:00) His secret "board of directors" including Tony Robbins, Robert Greene, and TD Jakes (20:00) The seven-question strategy that gets him face time with billionaires  (27:00) Building and selling Avion Tequila: The $100M+ exit strategy  (35:00) Why he gave away half a million mixtapes for free  (46:00) Mental health, self-development, and finding peace after chaos (51:00) The Vegas residency with 101-piece orchestra that's making history  (54:00) Why Tony Robbins doubles his charity donations every year ...and more!  Thank you to our sponsors: Therasage: Head over to therasage.com and use code Be Bold for 15% off  Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off  Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order  Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from Jay “Jeezy” Jenkins:  Instagram: @jeezy

From cutting lawns for $5-$10 each to building a business empire worth millions, Jay Jenkins has never played it safe. In this episode of Habits and Hustle, I sit down with the artist better known as Jeezy for a raw conversation about betting everything on yourself.  We discuss why he spent $4 million of his own money before getting signed, and the unconventional way he built relationships with mentors like Tony Robbins and Robert Greene. We also dive into his transition from music mogul to business empire builder, his upcoming Vegas residency with a 101-piece orchestra, and why he believes pain is a prerequisite for leadership. Jeezy is a Grammy-nominated rapper, entrepreneur, and New York Times bestselling author. He's built million-dollar businesses including Avion Tequila, launched his own energy drink Edge, and is known for his mentorship programs and philanthropic work through his Street Dreams Foundation. What We Discuss:  (03:00) From lawn mowing to watermelon entrepreneur: His first business ventures  (07:00) Why he spent $4 million of his own money before getting a record deal  (14:00) His secret "board of directors" including Tony Robbins, Robert Greene, and TD Jakes (20:00) The seven-question strategy that gets him face time with billionaires  (27:00) Building and selling Avion Tequila: The $100M+ exit strategy  (35:00) Why he gave away half a million mixtapes for free  (46:00) Mental health, self-development, and finding peace after chaos (51:00) The Vegas residency with 101-piece orchestra that's making history  (54:00) Why Tony Robbins doubles his charity donations every year ...and more!  Thank you to our sponsors: Therasage: Head over to therasage.com and use code Be Bold for 15% off  Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off  Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order  Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from Jay “Jeezy” Jenkins:  Instagram: @jeezy

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Episode 491: Jay "Jeezy" Jenkins: The $4M Bet That Built an Empire + His 7-Question Mentor Method

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Big Old Life: Heather Blackbird interviews people on planet earth. Heather Blackbird loves asking questions. This podcast is a learning experience. Join me, Heather Blackbird, as I talk to people about their lives. Frequency of new episodes is a little all over the place and I'm learning as I go. Big Old Life is a small way of talking about the vastness of life, one person at a time. If you are reading this or found this podcast it's probably because someone you know gave you a link to it. :) Explicit Tales Of A Superstar DJ The Insomniac Spun seemingly out of nowhere from her complacent life in the corporate world, turned seemingly overnight from 16-Hour shift work and into the life of a literally starving artist and working musician, The Protagonist navigates her supposed rise to fame and superstardom on a journey through spiritual awakening, coming-of-age, and intimate self-realization--guided by an omnipresent force and equipped with the power of love, magic, and music. {Enter The Multiverse.} [The Festival Project] The Festival Project, Inc.™ is a multidimensional multimedia platform which encompasses exploratory and artistic social personifications and expressions on cosmic theory, spirituality, growth, health & wellness, philosophy and theoretic dynamics in entertainment such as music, design, film, television, radio, dance and festival culture, art, fashion, literature, and science. The Festival Project™ and its subsidiary Non-Profit, The Collective Complex © aims to challenge modern artistic and philosop Explicit Bitcoin Is Dead Trey Carson Welcome to Bitcoin is Dead, the ultimate Bitcoin variety show where host Trey takes you on a journey through the ever-evolving world of Bitcoin. Each episode brings new personalities, fascinating locations, and insightful conversations with politicians, educators, and innovators shaping the future of Bitcoin. Whether you're a seasoned Bitcoiner or just starting your journey, tune in for thought-provoking discussions, unique perspectives, and a deep dive into the ideas and people driving the Bitcoin revolution. Explicit The Sacred +Profane Podcast nephtaragrace The Sacred + Profane Podcast is a provocative conversation dedicated to cementing a better future for all. We specialize in unpacking the nuances of what is considered sacred and profane, particularly focusing on sex, death, and all that pertains to the circle of life. Our aim in focusing on such ”taboo” subject matter is to demystify what is unconscious, bring to light what has been known for centuries as ”the occult,” and empower the rapid transformation that is occurring on the Planet. Explicit

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This episode was published on October 7, 2025.

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From cutting lawns for $5-$10 each to building a business empire worth millions, Jay Jenkins has never played it safe. In this episode of Habits and Hustle, I sit down with the artist better known as Jeezy for a raw conversation about betting...

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