Episode 50: The Pepsi (Logo) Challenge

Pepsi announced it’s moving forward by moving backwards (sort of), returning to more of a traditional look for their logo and cans. (Think black. It's a slimming color.) But as they kick their last logo to the curb, we go back in time to discuss how they became saddled with this burdensome brand look in the first place. We talk ovals, smiles, globes, magnetic fields and cosmic forces of the universe in this special breathtaking and scientifically-tangential episode. - - - - - Visit our full episode page for show notes, the visual examples we discuss, additional links and more! https://www.twodesignerswalkintoabar.com/episodes/episode-50-pepsi-logo-story - - - - - Have a question or idea for Todd and Elliot? Send a note to [email protected] and we promise to read it. After that it’s anyone’s guess. - - - - - Visit https://www.twodesignerswalkintoabar.com/merch to have a look at stuff we’ve made for listeners just like you. Support us on Patreon for subscriber-only extras. Learn more about your ad choices. Visit megaphone.fm/adchoices