Episode 51: Chris Wolhuter / Ass Magic

Entrepreneur and former pro cyclist Chris Wolhuter shares his journey from cycling to running, the story behind his innovative product Ass Magic, and how his athlete mindset influences his business success. Discover insights on product development, marketing strategies, and balancing a global business with family life.Key TopicsJourney from cycling to runningStory behind Ass Magic productProduct development and iterationMarketing and branding strategiesBalancing global business and family life keywordsEntrepreneurship, sports skincare, product development, running, cycling, business growth, leadership, marketing, innovation, South Africa, EuropeAss Magic Website - https://assmagic.comAss Magic on Amazon - https://www.amazon.co.uk/s?k=ass+magic