Episode 51 - How to Start Crawling With Mobile Marketing

Gary Schwartz of Impact Mobile joins host Jay Ehret to discuss how local, small businesses can get started with mobile marketing using a "crawl strategy." Learn how to use short codes and a simple SMS (text messaging) campaign to engage the mobile consumer and build an interactive relationship with customers. You will also get information on mobile commerce and how to merge mobile marketing and traditional advertising. Plus get information on Mobile University 101, an affordable one-day event in Chicago on April 28th. Complete show notes and links can be found on Jay Ehret's The Marketing Spot Blog: http://budurl.com/b8y3