Episode 519 - Instant Profits - Third interview with Mark Stiving

from The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD · host Ron Baker and Ed Kless

In his third appearance on The Soul of Enterprise, pricing expert Mark Stiving, Ph.D., returns to share new insights on maximizing profitability through value-based pricing strategies. As the founder and CEO of Impact Pricing, Mark guides businesses toward understanding and articulating their value, so they can stop leaving money on the table. Join Ron and Ed as they dive deep into Mark's expertise on aligning organizations around value creation, optimizing pricing structures, and tackling the nuances of customer willingness to pay.

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This episode is 56 minutes long.

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This episode was published on December 13, 2024.

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