Episode 52: Starting An Agency At 23: How 2xYou Started As An Executive Assistant Agency

Kicking off 2026 with a brand-new season of the Scale You Podcast! 🚀If you’ve been here from the first season until now that we’re on our fifth season, you probably know that we always start the first episode of each season with our Co-Founder of 2xYou, Le-an!Starting an agency at 23 isn’t something most people plan for — but for Le-an, it became the starting point of a fast-growing Executive Assistant agency built on systems, trust, and strategic support.In this episode, Le-an shares the real story behind how 2xYou started as an Executive Assistant agency, what the early days actually looked like, and the lessons she learned while building the agency from the ground up.From landing the first clients to moving from doing everything by herself to building systems and a team, this conversation breaks down what it really takes to start and grow an EA agency.Le-an talks honestly about the mistakes, mindset shifts, and decisions that shaped her — especially the shift from being “just a service provider” to thinking like an agency owner.If you’re someone considering starting an agency, a founder building a service-based business, or simply curious about how EA agencies really operate behind the scenes, this episode gives you a clear, grounded look at the process. 🔥In this episode, Le-an will cover: 🚀 how 2xYou started as an Executive Assistant agency 🧠 what starting an agency at 23 actually teaches you 🔁 the shift from service provider to agency owner ⚙️ early challenges, systems, and scaling lessons 📈 building an EA agency with long-term growth in mindAs you listen, notice where you’re still operating like a service provider instead of an owner — that’s often where growth quietly stalls. 😉▶️ Watch the full episode here: https://youtu.be/NKeSwxl7jmQ 👉 Are you an agency owner ready to share your own story? DM us to apply as a guest!#scaleyoupodcast #EAagency #outsourcingbusiness #outsourcingagency #servicebusiness #remotebusiness #2xyou #leanlailacabaLet's connect:Facebook: https://www.facebook.com/leanlailacaba  Instagram:  https://www.instagram.com/leanlailacabaLinkedIn: https://www.linkedin.com/in/leanlailacabaTikTok: https://www.tiktok.com/@leanlailacabaWebsite: https://2xyou.com/