​EPISODE 53: A New Publishing Model with CEO Matt Kay and Co-Founder and President Meghan Harvey of Bindery Books

Send us a textIn this episode of Way-Word Writers, the hosts Heather Cashman, Stephanie Bearce, and Nicki Jacobsmeyer, engage with Matt Kay, CEO of Bindery Books, and Meg​han Harvey, Co-founder and President. They discuss Bindery Books' revolutionary publishing model that leverages 'tastemaker' influencers to lead imprints and engage with their audiences through exclusive memberships, driving demand and creating sustainable careers for authors and influencers. The episode covers how Bindery Books nurtures marginalized voices, provides better financial returns for authors, and the evolving relationship between creative content and market engagement. Matt and Megan also explain the operational strategy, royalty structures, and the collaborative approach to editing and book promotion. Throughout the episode, the vision of fostering new voices and innovative business models in the publishing industry is emphasized.00:00 Welcome to Way-Word Writers00:40 Introducing Bindery Books' CEO and President02:11 Innovative Publishing Models03:01 Engaging Audiences and Membership Models05:05 Selecting Influencers and Building Communities08:11 Collaborating with Authors and Influencers10:09 Exploring Genres and Trends14:22 Balancing Creative Integrity and Market Preferences17:10 Sustaining Long-Term Investment18:30 Financial Structure and Incentives19:57 Navigating the Publishing Landscape20:47 Measuring Success in the Book Industry21:41 Editorial Oversight and Creative Control24:00 Trends in Influencer-Driven Content25:05 Finding and Partnering with Influencers29:34 The Future of Publishing and Social Media34:39 Getting Your Work Out There35:57 Conclusion and Final ThoughtsB​indery Books This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit waywordwriters.substack.com