Episode 54: Meeting Gen Z Where They Are – The Key to Effective Engagement with Marc Barron Co-founder and EVP @ CourseKey episode artwork

EPISODE · Mar 27, 2025 · 37 MIN

Episode 54: Meeting Gen Z Where They Are – The Key to Effective Engagement with Marc Barron Co-founder and EVP @ CourseKey

from Filling Seats: The State of Enrollment Marketing in Higher Ed · host StudentBridge

In this episode, we explore the powerful intersection of technology and student success with Mark Barden of CourseKey. Mark shares how real-time data and automation are reshaping the student journey—from classroom engagement to retention strategies. Together, we dig into how Gen Z’s digital expectations are influencing everything from campus communication to academic behavior, and why modern institutions need to rethink their approach to personalization, nudges, and the student experience.🎓 Learn more about StudentBridge💻 Schedule a meeting with our team🔗 Be a guest + connect with a guest

Episode metadata supplied by the publisher feed · Published Mar 27, 2025

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Episode 54: Meeting Gen Z Where They Are – The Key to Effective Engagement with Marc Barron Co-founder and EVP @ CourseKey

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This episode is 37 minutes long.

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This episode was published on March 27, 2025.

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