Episode 55 - Planning Creates Luck with Rebecca Rescate

Rebecca is a serial entrepreneur who creates problem solving consumer goods that are in the hands of over half million people around the world, and have been featured in the Wall Street Journal, the New York Times, multiple episodes of ABC's Shark Tank, Good Morning America and more. Rescate began her entrepreneurial career at the age of 25 in New York City. In the past decade, she has built four brands with unique creative products, including: CityKitty, HoodiePillow, Top.Down Planner, and Blankie Tails; while raising 3 children and residing in Yardley Pennsylvania with her husband. Rebecca joins Charlie to discuss one of his favorite topics: planning; and about how plans drive us toward success and happiness and also create luck.  Key Takeaways:02:12 – What lead Rebecca to create Top.Down Planner03:41 – The methodology that Top.Down planning is based on04:59 – What if we just focus on the things that are of high value to us07:36 – The importance of incorporating values in planning09:04 – The ‘values exercise’ in Top.Down Planners11:11 – When your values don’t align with how you are doing business14:06 – How not to say ‘yes’ to everything and prioritizing your values in planning17:12 – Difference between ‘planning’ and ‘planners’ or ‘schedulers’   21:09 – Spear-heading a re-education on planning23:34 – Rebecca talks about Blankie Tails25:16 – Rebecca talks about CityKitty29:36 – Doubling down on Blankie Tails31:53 – The 2016 version of Top.Down Planner and inventory management33:58 – Some pros and cons of manufacturing products in the US38:05 – Planning for and running four different businesses41:56 – The power of planning43:20 – From baby steps to bigger plans  Mentioned in This Episode:CityKittyHoodiePillowTop.Down PlannerBlankie Tailsthe Pareto PrincipleFranklin Covey3.PurposeStaplesOffice DepotGoogle CalendarDaniela Port's desire mappingUberSteve JobsUggsInstagramKitchen AideShark TankCalphalon  This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.productiveflourishing.com/subscribe