EPISODE · May 10, 2010 · 26 MIN
Episode 55 - The Legal Side of Marketing
from Power to the Small Business | Branding / Marketing Plans & Ideas / Social Media / Customer Experience Design / Digital Marketing · host Jay Ehret
Business-law attorney Danny Bronski discusses trademarks, copyright law and intellectual property. Dive into the murky waters of the legal side of marketing it this episode of Power to the Small Business. Host Jay Ehret speaks with Seattle attorney Danny Bronski. The discussion includes: What should you trademark? What is your obligation with a trademark? What protection does a trademark provide? Also What should you copyright? What are the differences between copyright and trademark? What are the legal costs involved. For complete show notes and links on The Marketing Spot Blog, see: The Legal Side of Marketing Check out Jay Ehret's Facebook Page: The Marketing Spot on Facebook Recommended Event: Small Biz Social Media Summit
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Episode 55 - The Legal Side of Marketing
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