Episode 561 | Launching on Product Hunt and DIY vs. DFY

In Episode 561, Rob Walling chats with Andy Cabasso, co-founder of Postaga, about launching on Product Hunt, having a done-for-you service in addition to a DIY self-service SaaS app, growing to a team of six people, having a free plan, and doing a ton of customer development in the early days. The topics we cover [01:35] Selling an agency with retainers to start Postaga [03:46] Explaining Postaga simply and succintly [06:32] Size and stage of Postaga [07:24] Using Postaga to market Postaga [10:22] Learning from early users [13:56] Launching on Product Hunt [18:09] Was it worth it to launch on Product Hunt? [20:30] Not charging at launch [22:22] Conjecturing on a Product Hunt flop [23:26] Postaga pricing plans [25:58] A big month of growth [32:13] A SaaS product with a service component Links from the show Postaga | Automated Post Promotion and Marketing Platform Andy Cabasso (@andycabasso) | Twitter If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you! Subscribe & Review: iTunes | Spotify | Stitcher