Episode #57: Kaesevyn

Ju-Marri "Kaesevyn" Sims is someone who's seen what it costs to have freedom in the music industry. Anyone can make music, but not everyone is going to succeed, and anyone could succeed, but not everyone's going to last. Kaesevyn wants to both make music and prolong his success. After becoming CEO of the label, Alive Music Group, he's set out to bring his best and most resonate with every album. Sitting down with the UPcoming, he talks about his rise as a leader, the knowledge and effort needed to maintain a business, and the dangers of being ignorant, especially as an upcoming artist. For all aspiring musicians out there, whether hip hop or any other genre, this episode is for you. Follow Kaesevyn on every platform and wherever you get your music.