Episode 58 - From Scroll to Sale: Creating Content That Converts

Send Tracy a Text Message! :)Conversations were the key to my award winning sales career when I was in corporate.The same holds true for my online coaching business.Conversations drive conversions! We can create outstanding social media content showcasing our expertise and our thought leadership, but it’s not the content that is going to give you the sales.Our content online is meant to attract our ideal clients to our email list so we can have a conversation in their inbox, or spark comments so we can have conversations in the DMs.The purpose of our online content is to be a pathway to a conversation with our ideal clients.  We need to have a way to get this public engagement with our content to drive to a private conversation where we can uncover the needs of our ideal clients and serve them.In today’s episode, I want to share with you how we can turn those social media scrolls into sales.Tune in to listen to this live training I did over in my free FB group! Here’s a bit of what you’ll hear: Content isn't for selling—it’s for starting conversations.How to move from public engagement to private conversationsFun ways to get your subscribers to reply backEasy ways to open up a DM conversation If you’ve ever asked:How can I get my ideal clients to engage with my content?How do I truly connect to convert my ideal clients?Does my social media content really matter?This episode is for you!Mentioned in this episode: Grab my free training so you can have authentic conversations in the DMs that lead to list growth and sales conversions:www.tracybeavers.com/dmLooking for a supportive community where you can promote your offers, network with other entrepreneurs, and get real-time support from experts? Join me and thousands of online entrepreneurs in my free Facebook group, Be A Confident Entrepreneur:  Get Visible + Grow Your Email List and Income. Be sure to answer the membership entry questions so we know you’re a legit, kind-hearted entrepreneur. Join here: https://www.facebook.com/groups/beaconfidententrepreneurSupport the showLet’s stay connected! Website:   https://www.tracybeavers.com/Free Marketing Resources curated for YOU: https://www.tracybeavers.com/resourcesBlog:  https://www.tracybeavers.com/blogFacebook: https://www.facebook.com/tracy.l.beaversInstagram: https://www.instagram.com/tracybeaverscoaching/Linked In: https://www.linkedin.com/in/tracy-beavers-b650449/YouTube: https://youtube.com/@tracybeaverscoaching