Episode 58: How To Organize and Participate in Multi-Business Collaborations

This episode is all about multi-business collaborations, including blog hops, multi-designer make-a-longs, and in-person events. I share 4 reasons you might want to participate in such a collaboration, 7 tips for organization a multi-business collaboration, and 5 ways for being an ideal collaborator when you're not organizing the event. 4 reasons you might want to participate in a multi-business collaboration There are many reasons you may want to participate in such an event, but here are the four major ones: Introduce your business to a new audience and expand your reach. Network with other businesses and sponsors you may not have access to on your own. Earn more money. Develop friendships with like-minded business owners. I share more details about each of these in the episode. So, are you ready to organize one of these collaborative shindigs? If so, here are 7 tips for successfully organizing a collaborative event. Manage your fear of rejection. Decide who's in charge. Choose to curate or have open invitations. Get organized. Invite and follow up. Reach out to sponsors. Keep your word and thank your collaborators. I go into more detail about each tip in the episode. Hmm, that sounds hard. I'd rather participate than organize. Here are 6 ways to be an ideal collaborator that gets invited back again and again. Join groups. Read and follow directions. Ask questions if you're confused or have concerns. Communicate, especially about problems or delays. Promote the entire event/collaboration, not just your participation in it. And, for bonus brownie points, offer to help the organizer(s). I share more details on each way in the episode.   If you enjoyed this episode The Creative Yarn Entrepreneur Show is no longer broadcasting. Episodes are available as a service to the yarn community. This episode originally aired in February, 2016. Be aware that content may be outdated. If you'd like to chat with other yarn-related business owners, join the Creative Yarn Entrepreneurs Facebook group. Support Marie's work by buying one of her books, Make Money Teaching Crochet: Launch Your Business, Increase Your Side Income, Reach More Students (Amazon | Gumroad) or Design It, Promote It, Sell It: Online Marketing for Your Crochet and Knit Patterns (Amazon | Gumroad).