Episode 59: Client-Facing Marketing with Matthew Winklestine episode artwork

EPISODE · Feb 16, 2022 · 19 MIN

Episode 59: Client-Facing Marketing with Matthew Winklestine

from AEC Marketeer · host Keelin Cox

The way we do business is changing and therefore how we market to our clients and talent needs to change too. In this episode Matthew and I dig into the role of marketers and business development professionals currently and what that relationship should look like in the future. Matthew Winklestine Matthew has 15 years of leadership experience in Engineering and Construction. His experience includes running multimillion dollar construction projects, building and running a global team in EH&S and launching multiple marketing initiatives that drove customer and employee acquisition. Two years ago Matthew started Engaging Perspectives. An agency focused on helping companies in the AEC space ideate, strategize, execute, measure and report on digital customer and employee acquisition strategies. Outside of business pursuits, his passions are mentorship, mountaineering and personal development. Matthew's LinkedIn: https://www.linkedin.com/in/matthew-winklestine/ Engaging Perspectives: https://www.engagingperspectives.com/

The way we do business is changing and therefore how we market to our clients and talent needs to change too. In this episode Matthew and I dig into the role of marketers and business development professionals currently and what that relationship should look like in the future. Matthew Winklestine Matthew has 15 years of leadership experience in Engineering and Construction. His experience includes running multimillion dollar construction projects, building and running a global team in EH&S and launching multiple marketing initiatives that drove customer and employee acquisition. Two years ago Matthew started Engaging Perspectives. An agency focused on helping companies in the AEC space ideate, strategize, execute, measure and report on digital customer and employee acquisition strategies. Outside of business pursuits, his passions are mentorship, mountaineering and personal development. Matthew's LinkedIn: https://www.linkedin.com/in/matthew-winklestine/ Engaging Perspectives: https://www.engagingperspectives.com/

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Episode 59: Client-Facing Marketing with Matthew Winklestine

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AEC Marketing for Principals Katie Cash and Judy Sparks AEC Marketing for Principals is the go-to podcast for leaders in the commercial real estate, architecture, engineering, and construction industries who are passionate about advancing their firms through strategic marketing. Brought to you by Smartegies, the leading growth consulting firm for the built environment, this podcast dives deep into the unique challenges and opportunities faced by principals and senior leaders. The Civil Engineering Podcast Anthony Fasano, PE, AEC PM, F. ASCE and James Taylor, JR., P.E. The Civil Engineering Podcast provides engineering career advice and success stories specifically for civil engineers. Civil engineers Anthony Fasano, PE and Christian Knutson, PE host the show and showcase civil engineering projects and professional The AEC Leadership Podcast Anthony Fasano, P.E., AEC PM, F. ASCE & Rebecca Swabey, P. Eng Leadership in architecture, engineering and construction comes with its own set of challenges, and technical leaders at all stages of their career need support and guidance. The AEC Leadership Podcast (AECLP) is dedicated to helping engineering leaders of all experience levels navigate these challenges. With a diverse audience of AEC professionals across various disciplines, The AECLP provides valuable insights and practical advice. AutodeskAEC AutodeskAEC Do you work in the architecture, engineering, or construction industry? This podcast is for you. The AutodeskAEC podcast channel will capture thoughts from Autodesk executives, customers and industry experts on trends impacting the AEC industry. Tune in for new software updates and on-the-ground coverage at key industry events.Autodesk helps people imagine, design and create a better world. Everyone—from design professionals, engineers and architects to digital artists, students and hobbyists—uses Autodesk software to unlock their creativity and solve important challenges. For more information visit autodesk.com or follow @autodesk.

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The way we do business is changing and therefore how we market to our clients and talent needs to change too. In this episode Matthew and I dig into the role of marketers and business development professionals currently and what that relationship...

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