Episode 6: Branding Experience - Valtech Café

What this episode covers

Le premier contact des consommateurs avec une marque ou entreprise se passe majoritairement sur mobile. C’est pourquoi il faut penser d’abord numérique dans la construction de son brand avec une approche « digital first ». La présence numérique d’une entreprise est essentielle et déterminante. Et cela apporte des nouveaux défis aux marques pour se positionner de façon pertinente pour ses clients. Écoutez et découvrez les conseils de Roxana notre lead création et Catherine notre lead CX pour intégrer cette approche du « digital first » au sein de de votre pratique de branding. Bonne écoute! Nos articles sur le sujet: - Les étapes majeures dans la création d’une marque: bit.ly/Approchetridisciplina…tiondunemarqueValtech - Le BX de Valtech: bit.ly/LeBXdeValtech - L’approche «digital first»: bit.ly/DigitalfirstValtech

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Frequently Asked Questions

How long is this episode of Valtech Café?

This episode is 19 minutes long.

When was this Valtech Café episode published?

This episode was published on March 15, 2019.

What is this episode about?

Le premier contact des consommateurs avec une marque ou entreprise se passe majoritairement sur mobile. C’est pourquoi il faut penser d’abord numérique dans la construction de son brand avec une approche « digital first ». La présence numérique...

Can I download this Valtech Café episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.