Episode 6 - How We're Driving Drivers to Tire Shops

from Nokian Tyres Journey Podcast · host Nokian Tyres

Nokian Tyres doesn't have a blimp or a mascot. Instead, we focus on marketing tactics that target drivers and send them to dealers' shops. Director of Marketing Hans Dyhrman explains how in the latest episode of the Nokian Tyres Journey Podcast.

Episode metadata supplied by the publisher feed · Published Apr 16, 2021

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Episode 6 - How We're Driving Drivers to Tire Shops

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