Episode #6 - Let the Band Play

Brandice has been running marketing plays in the B2B and startup scene long enough to spot the bosses who are choking their own operations by keeping too tight a grip on everything. The band leaders who think they need to have their fingers in every pie are actually strangling the riffs of their best performers. Turns out the difference between the outfits that really take off and the ones that stay stuck in neutral isn't about working harder, it's about being smart enough to build something that can run without you babysitting every move. The conversation really starts cooking when Brandice drops some truth about why the fear of losing control is exactly what keeps most leaders from ever getting the growth they're chasing. Pull up a chair for this one, friend,  you'll know exactly when to hold tight and when to let your band rip.