Episode #60 Andy Whitman - Co-founder and Managing Partner of Loft Growth Partners

An Approach to Investing in Small & Emerging Brands Today we discuss investing in small, emerging and challenger brands with the co-founder of Loft Growth Partners- Andy Whitman. Over the course of his extensive career investing in small brands, Andy shares his thoughts on many topics including: - Raise money for the right reasons- not because others are - Don't raise too much money too soon - Investors want a "reason to believe" in what you are doing - The importance of your current gross margins - What materials you should have available to share with potential investors - Loft Growth Partners offers a number of resources on their website for small brand owners to utilize Enjoy the show! Please follow the Road 2 Retail podcast on Spotify, iTunes and on LinkedIn. Please leave us a review and share the episode with those who may find the content usefull.