Episode 60: Beware! Here Come Those 20-Something Marketers episode artwork

EPISODE · Nov 16, 2021 · 28 MIN

Episode 60: Beware! Here Come Those 20-Something Marketers

from The Local Marketing Trends Podcast · host Gordon Borrell, Corey Elliott

Demand has mushroomed for marketing graduates as local businesses clamor for someone to take over all their "owned" media pages. Who are these youngsters, and how will they influence advertising decisions? In this episode, Gordon & Corey talk to a marketing professor and two of his students -- 20-somethings who aren't all that familiar with radio or newspapers or the name of the local TV station. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Episode metadata supplied by the publisher feed · Published Nov 16, 2021

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Demand has mushroomed for marketing graduates as local businesses clamor for someone to take over all their "owned" media pages. Who are these youngsters, and how will they influence advertising decisions? In this episode, Gordon & Corey talk to a marketing professor and two of his students -- 20-somethings who aren't all that familiar with radio or newspapers or the name of the local TV station.

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Episode 60: Beware! Here Come Those 20-Something Marketers

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