Episode 60: Ecommerce Google Analytics Implementation Best Practice

from Inside Commerce: Ecommerce Strategy, CX and Technology Podcast · host Paul Rogers and James Gurd

In our 60th episode, we're joined by Data and Analytics Specialist, Al Wightman, who talks us through how GA and GTM should be implemented on the average ecommerce site, best practices for leveraging events and custom dimensions, the new GA4 features and much more.

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This episode is 47 minutes long.

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This episode was published on February 16, 2021.

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