Episode 60: How Announcements Aid Retention

What We Cover In This Episode: What an announcement is, and how to use it inside of fitDEGREE [0:56] How this feature in fitDEGREE differs from other social media announcements or posts [1:23] Why we feel that the announcement feature is unique [3:14] How announcements can aid in retention of members [4:20] Some of the best ways we've seen the announcement board being used specifically for retention efforts [9:27] Quotes: "Now we have the ability for the studio to post an announcement, your clients to like and comment, and then for you to also like and comment from the admin as the admin. Just getting that social engagement on the platform, to me, is pretty unique." [Nick, 3:41] "I think if people are staying on the app longer, they're more likely to buy more services. If they just see their class schedule at the top, they're just going to register for their next class." [Nick, 4:33] "It is going to increase your engagement, and in turn, build your community and really get things going. You want your business to be the hottest club, the hottest fitness studio in the area, and the way you do that is by giving it an exclusive vibe." [Megan, 5:48] "Don't just be promoting an event. Build rapport throughout the month, so that when they are already on the announcement board and they see an event, of course they want to go to it." [Nick, 7:42] "It is a great communication channel, and it feels like an exclusive communication channel, which is why we think you should be leveraging it." [Nick, 9:17] LINKS:  https://www.canva.com fitDEGREE's Business Portal https://calendly.com/fitdegree/support [email protected] https://www.instagram.com/fitdegree/ ​​https://www.instagram.com/fitspot_guru/  https://www.instagram.com/fitdegree_nick/ https://www.instagram.com/megan_fitdegree/ https://www.fitdegree.com/blog  https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q