EPISODE · Jan 24, 2022 · 23 MIN
Episode 65: Graham's Incoming CEO Weighs in on Becoming a 'Digital First' TV Group
from The Local Marketing Trends Podcast · host Gordon Borrell, Corey Elliott
TikTok, Facebook Reels, YouTube, Hulu.... They're all the rage. But how do these video opportunities translate down to local markets? In this episode, Corey and Gordon debate the issue. They also interview Catherine Badalamente, who is about to take over as CEO at Graham Media's TV group after a dozen years heading up its digital initiatives. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.
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What this episode covers
TikTok, Facebook Reels, YouTube, Hulu.... They're all the rage. But how do these video opportunities translate down to local markets? In this episode, Corey and Gordon debate the issue. They also interview Catherine Badalamente, who is about to take over as CEO at Graham Media's TV group after a dozen years heading up its digital initiatives.
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Episode 65: Graham's Incoming CEO Weighs in on Becoming a 'Digital First' TV Group
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