EPISODE · Aug 23, 2024 · 1H 5M
Episode 657: RANDY OLSON - HOUSTON, WE HAVE A NARRATIVE - a simple method to create compelling stories
from Free Forum with Terrence McNally · host Terrence McNally
RANDY OLSON earned a Harvard Ph.D. in Biology and was a tenured professor when he quit and moved to LA to attend USC film school. His goal: help scientists learn to communicate better. We receive so much input that we can no longer deal with separate bits of information, so we look for narratives. He’s the author of DON’T BE SUCH A SCIENTIST and HOUSTON, WE HAVE A NARRATIVE. and he’s developed tools. His Narrative Index predicted Trump’s 2016 victory and his ABT framework - and, but, therefore - helps folks create compelling stories. Learn more at abtframework.comFF_Olsen_Transcript
What this episode covers
RANDY OLSON earned a Harvard Ph.D. in Biology and was a tenured professor when he quit and moved to LA to attend USC film school. His goal: help scientists learn to communicate better. We receive so much input that we can no longer deal with separate bits of information, so we look for narratives. He’s the author of DON’T BE SUCH A SCIENTIST and HOUSTON, WE HAVE A NARRATIVE. and he’s developed tools. His Narrative Index predicted Trump’s 2016 victory and his ABT framework - and, but, therefore - helps folks create compelling stories. Learn more at abtframework.comFF_Olsen_Transcript
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Episode 657: RANDY OLSON - HOUSTON, WE HAVE A NARRATIVE - a simple method to create compelling stories
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