Episode 67: Kevin Casey
from Eating Crow
Kevin Casey was doing it all wrong... ...selling, that is. He realized traditional selling techniques pushed potential clients away, unintentionally. So he started unselling - a strategy he's now perfected, heck, he's even written a book about it. He's fully transparent about his eating crow moments and how he's completely rethought his approach to selling. Kevin is also the kind of guy you could have a beer (or a few beers) with and lose track of time. Listen to his weekly video tips and sign up for his book, "Unselling"
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