Episode 67: Kevin Casey

Kevin Casey was doing it all wrong......selling, that is.He realized traditional selling techniques pushed potential clients away, unintentionally.So he started unselling - a strategy he's now perfected, heck, he's even written a book about it.He's fully transparent about his eating crow moments and how he's completely rethought his approach to selling.Kevin is also the kind of guy you could have a beer (or a few beers) with and lose track of time.Listen to his weekly video tips and sign up for his book, "Unselling"Support this show http://supporter.acast.com/eating-crow. Hosted on Acast. See acast.com/privacy for more information.