EPISODE · Apr 1, 2022 · 7 MIN
Episode 67 - The SkinnyPop Trap of Sales-Driven Growth
from Startup Confidential · host Dr. James F. Richardson
Send us Fan MailThis episode is based on one of my most popular, recent blog posts. In it, I explain the problem that arises in the nine figures if founders built a well-timed business primarily using sales and trade techniques. Getting to $100M is getting easier and easier on the back of paced distribution and superbly timed product design, in part because inflation means you don’t have to sell to a lot of repeat consumers to generate that kind of money. Learn from Skinnypop’s surprising stall-out.Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC Premiumgrowthsolutions.comPlease send feedback on this or other episodes to: [email protected] Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.comPlease send feedback on this or other episodes to: [email protected]
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Episode 67 - The SkinnyPop Trap of Sales-Driven Growth
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