Episode 7: Comment Gating, Exit Five Drama, and GTM Engineering Rants | Notorious B2B episode artwork

EPISODE · Apr 30, 2025 · 1H 1M

Episode 7: Comment Gating, Exit Five Drama, and GTM Engineering Rants | Notorious B2B

from The Notorious B2B Show’s Podcast · host notoriousb2bshow

This might be our spiciest episode yet. Tim and Tas are joined by Brendan Hufford to tear into the tactics and trends breaking (and embarrassing) B2B. What’s inside: • The truth behind 8,000-comment LinkedIn posts (and who’s really getting the asset) • Comment gating, fake pipeline claims, and why the numbers don’t add up • A deep dive into Exit Five’s invite-only event drama and ICP filtering • Why Pavilion’s CEO went full rant mode—and how the marketing community clapped back • Who really benefits from “go-to-market engineering” (and who’s just making up words) • What’s happening with B2B event exclusivity—and does anyone actually want a consultant-only conference? Unfiltered opinions, marketing contradictions, and a whole lot of receipts. If you're tired of the same B2B advice and want the real talk, this one's for you.   Timestamps: 00:00 Intro – The LinkedIn Roast Begins 06:50 Comment Gating & Fake Pipeline Claims 10:00 The Truth Behind 8,000-Comment LinkedIn Posts 27:03 Exit Five’s Invite-Only Event Drama 38:12 B2B Event Exclusivity: Who’s Really Invited? 49:02 Pavilion’s CEO Rant & The GTM Engineering Meltdown 51:50 Who Really Benefits From “Go-To-Market Engineering”? 57:52 Outro – Marketing Buzzword Recovery Group   -------------------------  Connect with the hosts: Tim Davidson – linkedin.com/in/tadavidson41 Tas Bober – linkedin.com/in/tasbober  Subscribe for more no-BS breakdowns of the internet's wildest B2B moments.

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