EPISODE · Oct 29, 2025 · 32 MIN
Episode 7 - Nikki Holbrook
from Life After W2 · host JonChanREI
“I kept getting glowing reviews—but no path to grow. So I built my own.”In this candid episode, designer-turned-founder Nikki Holbrook shares how the pandemic clarified her values and pushed her to leave a stable UX role for mission-driven work with women-owned businesses. She breaks down the leap from billable hours to productized branding + website packages, why value-first outreach wins clients, and the mindset shift from perfection to progress.Join the Self-Directed Network on Skool to learn how others are using their retirement funds to build their own freedom. https://acesmanagementinc.com/skool
What this episode covers
“I kept getting glowing reviews—but no path to grow. So I built my own.”In this candid episode, designer-turned-founder Nikki Holbrook shares how the pandemic clarified her values and pushed her to leave a stable UX role for mission-driven work with women-owned businesses. She breaks down the leap from billable hours to productized branding + website packages, why value-first outreach wins clients, and the mindset shift from perfection to progress.Join the Self-Directed Network on Skool to learn how others are using their retirement funds to build their own freedom. https://acesmanagementinc.com/skool
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Episode 7 - Nikki Holbrook
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