Episode 71: Going from transactional to relationship based social strategy w/Robert Courtney Collins

Want to know why the word “social media manager” might have a bad taste in your mouth? Maybe you have spent a ton of money, energy and time on one, only for it to not “work” in your mind. Here is the thing, when you hire someone for help with your social, it is important to know what to ask. As the saying goes, “How can you hire someone If you don’t know what you need?” This is a powerful thought and can transform how you think. Can you go from being wired to think transactionally to focusing on the value of what having deeper, more meaningful connections can mean for your business? In this episode I get the pleasure of interviewing Robert Courtney Collins, a man who is truly redefining branding and what actual strategy and success on social means. He is also the creator of the largest “social creator” conference called Creator Con. This was an interview I have sought out for years. Knowing that someone else sees and views social the way I do and has also BEEN there like I have. We started in the streets of figuring it out, and now were here. Connect with Robert:IG: https://www.instagram.com/robertcourtneycollins/Facebook: https://www.facebook.com/robertcourtney1980 Connect with Michelle:Website: https://bermanmediapd.com/Instagram @BermanMediaSocialYouTube: https://www.youtube.com/channel/UCTgG-BvwWOQ_jEYDZ-gKVxQ Need a Dynamic Speaker for an Event or Group? Duh...Me!Email: [email protected] Want FREE Social Media Advice? Join our FREE FB Group! 👇🏻https://www.facebook.com/groups/beyondthemethod