Episode 72 Elevating Your Elevator Speech and a Live Elevator Pitch Makeover

We talk to a resident expert about how to take an elevator pitch or elevator speech from boring to bright, bold and business-friendly. Co-host Dr. Tobin Porterfield interviews his co-host, Bob Graham, who has helped thousands of people, from college students to CEOs, in a wide range of fields to build a powerful elevator pitch. Among the topics they discuss are: How long should an elevator pitch be The roots of elevator pitches The one-and-only objective of the elevator pitch A results-focused approach that focuses on value The keys to developing an ever-better elevator pitch How you elevator pitch has to hue to the audience you are in front of The structure of a great elevator pitch Fixing up Toby’s elevator pitch live! Getting them to ask for more The ongoing trial-and-error that leads to a better elevator pitch How to know when it's working Look for a new long-version episode in about two weeks, and 1-minute versions of the podcast every few days, a few times a week. If you want to talk to us about episode ideas, insights or guests, please email us at [email protected] or tweet us at @RealSoftSkills. Hosted on Acast. See acast.com/privacy for more information.