Episode 73 | Alejandro Badia, MD: Orthopedic Hand Surgeon and CEO of Orthonow | Too Many Hands in the Cookie Jar and the Prevention of Product Adoption

In this episode, Alejandro and Duane Mancini discuss why it is so difficult to get to a specialist in the US healthcare system, his new book “healthcare from the trenches” and why he wrote it, the barriers to use for your product and why a startup needs to be concerned with this issue, the adoption of technology and why “too many hands in the cookie jar” will stunt good products from getting to market, the importance of procedures being done outside the hospital, why he thinks the insurance companies should be not-for-profits, and more. Alejandro Badia LinkedIn Orthonow Website Duane Mancini LinkedIn Project Medtech LinkedIn Project Medtech Website