EPISODE · Jul 18, 2022 · 26 MIN
Episode 76: Now Here's a Challenge: What Does a Newspaper Company Look Like in 2032?
from The Local Marketing Trends Podcast · host David Chavern, Corey Elliott, Gordon Borrell
Gordon & Corey issue the 10-year challenge to David Chavern, CEO of the newspaper industry's trade association, News Media Alliance. Chavern posits that while the printed version of today's newspapers may be smaller, their audiences are larger than ever. By 2032, newsroom staffs will be larger and their largest revenue stream won't be advertising. This is the fourth in a summerlong series asking CEOs what their industry looks like a decade from now. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.
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Gordon & Corey issue the 10-year challenge to David Chavern, CEO of the newspaper industry's trade association, News Media Alliance. Chavern posits that while the printed version of today's newspapers may be smaller, their audiences are larger than ever. By 2032, newsroom staffs will be larger and their largest revenue stream won't be advertising. This is the fourth in a summerlong series asking CEOs what their industry looks like a decade from now.
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Episode 76: Now Here's a Challenge: What Does a Newspaper Company Look Like in 2032?
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