Episode 77 -- Allie Cone

Allie Cone ('22) is a creative marketer in the alcoholic beverage industry, specializing in content creation, copywriting, and influencer marketing.In her episode, she discusses digital marketing in the world of consumer packaged goods (CPG) and the importance of social media. Her time at SDSU was busy but productive, and has led her to where she is now. "Where Ya At?" is a podcast focused on the School of Journalism and Media Studies at San Diego State University. Each week, during the Fall and Spring semesters, host Josh Suchon (Class of 1996) interviews alumni to learn about their experiences as college students, entering the workforce, key steps in their professional development, advice they'd give to current students, and details about how they covered a specific story.