Episode #778: Do You Really Need Social Media to Fill Your Practice?

Rebecca Smith joins me today to answer a listener question: why do I say social media isn't necessary for marketing, but Abundance Practice Building still has an Instagram presence? We get into who social media actually works for, why a huge following doesn't guarantee a full caseload, why the same content can flop on TikTok & take off on Instagram, & how platforms like YouTube can help people choose you even when they're not bringing in new clients directly. Grab today's free worksheet, Common Marketing Strategies for Therapists, via the links below. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at therapynotes.com. Need help filling your practice? Check out the Abundance Party (only $345!). Included are courses, monthly trainings with industry experts, monthly group calls with me and opportunities to snag a free 30-minute 1:1, scripts, templates, and so much more: https://www.abundancepracticebuilding.com/party   Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt.