Episode 78: Behind the Beauty: The Women Shaping the Industry's Success

In this episode of Feminist Minutes, host Duru and guest Defne dive into the often-overlooked world of marketing agencies that power some of the beauty industry's most successful brands. From the creativity of 1r Agency and the strategic brilliance of Free The Birds to the digital innovation of Front Row, we explore how these agencies are redefining brand narratives and setting trends. We’ll discuss why their contributions matter, the impact they have on the industry, and what it means for women in marketing and business. Join us as we shine a light on the talent, leadership, and creativity driving beauty’s most buzz-worthy brands. Let's discuss it in a matter of minutes.