Episode 78: Growing Your Business with a Strong Strategic Foundation

Send us Fan MailThis week on Imperfect Marketing I had the honor of speaking with Claire Chandler. She is a thought partner to many CHROs and other c-suite members.Claire talked with me about how your strategy and growth need a strong foundation. That's your mission or your "why."It was fun to see that we are both fans of Simon Sinek's Golden Circle TED Talk. If you haven't seen it, you need to check it out!We also discussed strategy and authenticity.One of my favorite things that Claire and I spoke about was that you have to say no more than you say yes. This is something a lot of us struggle with. If you're wondering why "no" is my word of the year for 2023, check out Episode 60 on the 30-Minute Hour with Blaine Oelkers.We also discussed how a busy calendar signifies success in corporate America. It was a great discussion, and my new Ideal Week that I launched in 2023 is helping me get over that. Looking to get in touch with Claire? Visit her website by clicking here! Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here