EPISODE · Dec 7, 2023 · 36 MIN
Episode 79: Opportunities in Mid-market Multifamily Ft Bob Hansen
from Property Management Brainstorm · host Bob Preston / Bob Hansen
Bob Hansen, Principal at Second Nature, joins host Bob Preston to discuss the mid-market multifamily rental sector and its challenges and opportunities. He highlights the importance of attracting renters through amenities and value-added services. Bob also discusses the impact of economic factors on rental rates and the challenges tenants face in affording rent. He emphasizes the need for property managers to focus on the resident experience and leverage technology to meet the younger generation’s expectations. Listen in as Bob Preston and Bob Hansen unpack the mid-market multifamily sector and the opportunities for property managers to grow their portfolios.Topics Covered01:45 Introduction and Background03:45 Overview of the Mid-Market Segment06:25 Factors Shaping Demand for Mid-Market Rental Units10:45 Affordability and Tenant Challenges12:45 Keeping Properties Performing at Optimal Level17:15 APM Help Midroll Comnmercial18:30 Importance of Occupancy Rates19:25 Amenities and Features in the Mid-Market Sector21:45 Resident Benefit Package and Second Nature's Offerings31:00 Outlook for the Mid-Market Multifamily SectorConnect with Bob Hansen: https://www.secondnature.com/Episode 79 Featured Sponsor: APM HelpAPM Help specializes in offering property management services, including trust account bookkeeping, daily bank reconciliations, audit and compliance support, maintenance coordination, and more. (https://www.apmhelp.com/)Shout-out to all of our fabulous Industry Icon Sponsors for supporting our show:SureVestor (https://surevestor.com/)Blanket (https://blankethomes.com/)VPM Solutions (https://www.vpmsolutions.com)RentScale (https://rentscale.com/)APM Help (https://www.apmhelp.com/)Upkeep Media (https://www.upkeepmedia.com/)Second Nature (https://www.secondnature.com/)zInspector (https://www.zinspector.com/)Showdigs (https://www.showdigs.com)Latchel (https://www.latchel.com)Connect with Bob Prestonhttps://www.propertymanagementbrainstorm.com/This episode is always available for listening, sharing, or download at Property Management Brainstorm. Subscribe to Property Management Brainstorm on Apple Podcasts, Google Podcasts, Stitcher, Spotify, TuneIn, iHeart Radio and YouTube.
What this episode covers
Bob Hansen, Principal at Second Nature, joins host Bob Preston to discuss the mid-market multifamily rental sector and its challenges and opportunities. He highlights the importance of attracting renters through amenities and value-added services. Bob also discusses the impact of economic factors on rental rates and the challenges tenants face in affording rent. He emphasizes the need for property managers to focus on the resident experience and leverage technology to meet the younger generat...
NOW PLAYING
Episode 79: Opportunities in Mid-market Multifamily Ft Bob Hansen
No transcript for this episode yet
Similar Episodes
Aug 25, 2025 ·8m
Jun 29, 2025 ·4m
Jun 22, 2025 ·11m
May 17, 2025 ·7m
May 11, 2025 ·11m