Episode 8 - Mastering Client Relationships with Bernadette Byrne

From transactional to transformational: How to skilfully onboard, manage and nurture clients for long-term success   In this episode of LocLessons, hosts James Brown and Corinne Smith are joined by Bernadette Byrne, Managing Partner at Six Worldwide and client relationship expert extraordinaire. Bernadette shares tips and tricks on how to build long-lasting partnerships that span the entire client lifecycle: from choosing the right prospects to focus on, to initial contact and client onboarding, to growing into a trusted advisor and value-add partner over time.    Bernadette stresses that winning clients is just the beginning, and that onboarding should be treated as a discovery process, rather than a mere administrative task. By being curious and asking the right questions early on, LSCs have a much better chance of understanding what the client needs, who the key stakeholders are, and what challenges they face – building a strong foundation for a long-term partnership right from the off.