Episode 83 - What Is a Gateway Offer (and How to Create One That Converts in 2026) with Sarah Noel Block

Send Tracy a Text Message! :)Want to turn your freebie fans into paying clients  - without expensive funnels or ad spend?In this episode, I sit down with marketing expert Sarah Noel Block, founder of Tiny Marketing and creator of the Lean Marketing Engine, to uncover the simple (but powerful) strategy of the “Gateway Offer”.Sarah’s mission is to revolutionize marketing for founder-led businesses by helping them achieve measurable growth using lean, efficient, and scalable systems. With over a decade of experience, she’s mastered how to build a pipeline of ready-to-buy prospects without wasting time or resources.Together, we answer four key questions every small business owner needs to know:What is a Gateway Offer?Why do they work so well?How do you structure one that converts?Can they work for any kind of business?If you’re a coach, consultant, or service-based entrepreneur looking to bridge the gap between free and paid offers, this episode will show you exactly how to do it!Mentioned in this episode: Connect with Sarah here:Website: https://www.sarahnoelblock.com/Linked In: https://www.linkedin.com/in/sarahnoelblock/YouTube: https://www.youtube.com/channel/UCthKB_eYQBVeJ9NTiIq6ScgPodcast: Tiny Marketing Looking for a supportive community where you can promote your offers, network with other entrepreneurs, and get real-time support from experts? Join me and thousands of online entrepreneurs in my free Facebook group, Be A Confident Entrepreneur:  Get Visible + Grow Your Email List and Income. Members of my free Facebook group get to attend our exciting monthly networking event to make connections for business growth and be entered to win fun giveaways like 1:1 time with me!Be sure to answer the membership entry questions so we know you’re a legit, kind-hearted entrepreneur. I will DM you to welcome you in…and would love to know you found me through my podcast!Join here: https://www.facebook.com/groups/beaconfidententrepreneurSupport the showLet’s stay connected! Website:   https://www.tracybeavers.com/Free Marketing Resources curated for YOU: https://www.tracybeavers.com/resourcesBlog:  https://www.tracybeavers.com/blogFacebook: https://www.facebook.com/tracy.l.beaversInstagram: https://www.instagram.com/tracybeaverscoaching/Linked In: https://www.linkedin.com/in/tracy-beavers-b650449/YouTube: https://youtube.com/@tracybeaverscoaching