Episode 85: Disrupting the World of Sports Content

Rich Routman joins Joe and Tom this week for a conversation about sports content disruption. Rich is the President and Chief Revenue Officer of Minute Media, where he is responsible for all commercial activities and partnerships and for oversight of 12up. A seasoned digital and sports media executive, he most recently served as Chief Revenue Officer at Perform Media, the world’s largest digital sports content and media group and owner of Sporting News. Prior to that, Rich launched the distribution and monetization business for Silver Chalice Ventures and has previous experience at both early stage start-ups and large organizations such as the NFL. In this episode, Rich talks about the story of Minute Media and the unique approach the company has taken that has led to it being one of the ten most popular sports media companies in the US. Rich also shares some great advice for people wanting to enter the sportsbiz. Be sure to follow Minute Media @MinuteMediaLTD The Facts The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports Our presenters are Joe Favorito (@Joefav) and Tom Richardson This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thecuspshow.substack.com