EPISODE #9 THE FRANK PRIAL ESCAPADE vs WILLIAM HILL WINERY episode artwork

EPISODE · Nov 25, 2025 · 7 MIN

EPISODE #9 THE FRANK PRIAL ESCAPADE vs WILLIAM HILL WINERY

from Fine Wine Confidential Podcast · host Fred Reno

Send us Fan MailThis episode delves into a defining moment from February 1986 that catapulted William Hill Winery into the spotlight. At that time, I was Vice President of Sales when Frank Prial, in his popular New York Times column "Wine Talk," made a misstep with his less-than-favorable comments about the results of our blind tasting event. During this event, we pitted our wines against the esteemed First Growth Bordeaux from the celebrated vintages of 1978, 1979, 1980, and 1981—and to our delight, William Hill wines triumphed in three out of the four flights.This episode not only showcases Bill Hill's remarkable talent for spirited debate but also culminates with Frank Prial gracefully extending an apology in his column, while not coming right out and saying he was wrong, just two months later, in April 1986. I invite you to immerse yourself in the captivating details of this escapade—it's sure to pique your interest and provide fascinating insights. Tune in and enjoy!Take a listen or read the transcript Thanks for being a listener to the Fine Wine Confidential Podcast. For more information go to www.finewineconfidential.com 

Send us Fan Mail This episode delves into a defining moment from February 1986 that catapulted William Hill Winery into the spotlight. At that time, I was Vice President of Sales when Frank Prial, in his popular New York Times column "Wine Talk," made a misstep with his less-than-favorable comments about the results of our blind tasting event. During this event, we pitted our wines against the esteemed First Growth Bordeaux from the celebrated vintages of 1978, 1979, 1980, and 1981—and to our...

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EPISODE #9 THE FRANK PRIAL ESCAPADE vs WILLIAM HILL WINERY

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This episode is 7 minutes long.

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This episode was published on November 25, 2025.

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Send us Fan MailThis episode delves into a defining moment from February 1986 that catapulted William Hill Winery into the spotlight. At that time, I was Vice President of Sales when Frank Prial, in his popular New York Times column "Wine Talk,"...

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