Episode 92: Kicking off the New Year with Sales

What We Cover In This Episode: How increasing sales doesn't mean discounting prices [2:34] Some of the ways that discounts can negatively impact your revenue goals [4:04] The significant effect that discounts have on accurately setting revenue projections [5:21] Why tracking and identifying trends over the past year is key [8:55] Tips and strategies for empowering your staff to collaborate and contribute ideas to generate sales [11:40] Our thoughts on what is the single best approach for increasing sales in the new year [14:04] Quotes: "Consumers want the best deal, but it really does undervalue our services when we're just giving discounts all the time." [Cherise, 3:23] "If your members are paying something differently and they start talking to each other, that's going to be a nasty conversation you are going to have to deal with." [Nick, 8:30] "There might be certain things that perform better at certain times of the year, but unless we test and track, we are not going to know." [Cherise [9:18] "Bonuses and sales challenges can be a fun thing if you set people up for success and not set unrealistic expectations." [Cherise, 12:42] "Maybe they'll have a unique idea that will help convert intro offers. It's ok to ask for their feedback and for them to collaborate." [Cherise [13:21] LINKS:   fitDEGREE's Business Portal https://calendly.com/fitdegree/support [email protected] https://www.instagram.com/fitdegree/ ​​https://www.instagram.com/fitspot_guru/   https://www.instagram.com/fitdegree_nick/ https://www.instagram.com/megan_fitdegree/ https://www.instagram.com/whycoachingandconsulting/  https://www.fitdegree.com/blog  https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q