Episode17: 売れる理由と買った理由の違い - B2Bセールス航海記

What this episode covers

ナビゲータのカイです。このEpisodeは、私の体験から得られた知見をラジオのような二人のパーソナリティから説明していく形でお送りしています。顧客事例を使って説明しているのに、なぜか刺さらない——そんな経験はありませんか？今回は、「営業が思う売れる理由」と「顧客が語る買った理由」のズレという、現場で見落とされがちな構造的問題を掘り下げます。事例を本当の武器にするために、今日からできるシンプルな一つの行動をお伝えします。

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Frequently Asked Questions

How long is this episode of B2Bセールス航海記?

This episode is 6 minutes long.

When was this B2Bセールス航海記 episode published?

This episode was published on May 27, 2026.

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