EPS 106 Becoming a cult brand (Guest: Chris Kneeland)

#106 Chris Kneeland is the co-founder of Cult Collective, The Gathering and Communo. In this episode, Chris talks about what makes Cult Collective different as an agency and how that translates into their perspective on client work. He talks about what qualifies a “cult-like” brand and shares his insights on how business owners should pivot their own strategies to build a cult-like brand. We talk about how COVID has impacted businesses and brands and what business owners should be doing right now to take advantage of the current climate. He defines what success means to him and why now is the perfect time to redefine what it means to you. https://www.linkedin.com/in/chris-kneeland-838b2921/ https://cultideas.com/ https://communo.com/ https://cultgathering.com/