Eps 2: Turning Dusty Leads to Gold episode artwork

EPISODE · Jul 10, 2025 · 33 MIN

Eps 2: Turning Dusty Leads to Gold

from Jennifer Jones: Million Dollar Magic · host Jennifer Jones

How much money are you leaving on the table?  Turn those dusty leads into real estate GOLD.In this episode, Jennifer Jones sits down with Courtney Carroll from ISA Today and Erik Jacobsen from the Realtor Collective to talk about one of the biggest missed opportunities in real estate today: dusty leads. Courtney Carroll is the managing partner at ISA Today and has spent the last eight years perfecting the art of telephone lead conversion and training top-performing inside sales agents for the real estate industry. She is also a member of the Jennifer Jones team and heads up the Inside Sales Department. Erik Jacobsen is a member of the Realtors Collective and has over 20 years of experience in property development, bringing unique insights to the industry.Jenn and her guests get into the weeds about:Why most realtors fail to follow up long enough to convert leads How ISA Today uses human and AI callers to re-engage thousands of leads The math behind cold calling: how many dials = one deal Why hiring a trained ISA could cost less than one commission per year If you want to learn more about Courtney or Erik:Courtney Carroll (ISA Today) → Instagram: @isa_today_Erik Jacobson (Realtor Collective) → https://www.realtorscollective.com/team/erik-jacobsenInterested in exploring a career in real estate? An existing realtor frustrated with your current business? Looking to start or scale a real estate team? Insta @join_jennifer_jones WhatsApp at 416-702-1146 Or better yet, set up a meeting today! https://calendly.com/jenniferjonesteam/exp-discussion-meet-with-jennifer-jones If you think Real Estate Agents expire and don't retire, this podcast may change your life. Get full access to Jennifer Jones: Million Dollar Magic at jjteam.substack.com/subscribe

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Eps 2: Turning Dusty Leads to Gold

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This episode was published on July 10, 2025.

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How much money are you leaving on the table?  Turn those dusty leads into real estate GOLD.In this episode, Jennifer Jones sits down with Courtney Carroll from ISA Today and Erik Jacobsen from the Realtor Collective to talk about one of the biggest...

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