Erfolgreiches Lead Management: Prozesse, Scoring und Übergabe an Sales | Marketing on Fire #346 episode artwork

EPISODE · Jan 30, 2026 · 44 MIN

Erfolgreiches Lead Management: Prozesse, Scoring und Übergabe an Sales | Marketing on Fire #346

from Marketing on fire · host Robin Heintze

Viele Leads zu generieren ist einfach. Die richtigen zu erkennen, ist die eigentliche Herausforderung. In dieser Podcast-Episode erfährst Du, wie Lead Management dafür sorgt, dass Leads systematisch erfasst, angereichert und mit passenden Inhalten weiterentwickelt werden.

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Erfolgreiches Lead Management: Prozesse, Scoring und Übergabe an Sales | Marketing on Fire #346

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