Eric Alper, Shameless Idealist

In this conversation, Eric Alper, a veteran publicist and radio host, shares his journey in the music industry, discussing the challenges artists face today, the importance of optimism, and the role of technology in music creation. He emphasizes the need for professional imagery and understanding income streams for musicians, while also reflecting on the evolving landscape of live performances and audience engagement. Website - www.thatericalper.com