Eric Ries, Corporate Innovation, Orkla og Egmont

What this episode covers

Denne ukens podcast-episode diskuterer Salvador Baille og Lucas Weldeghebriel radikal innovasjon i større selskaper. Bakgrunnen er Eric Ries’ nye bok «The Startup Way» som omhandler dette temaet. Hvorfor er det så vanskelig å drive med radikal innovasjon i etablerte selskaper og hvorfor er man nesten dømt til å mislykkes? Orkla og Egmont har begge vært på oppkjøpsraid, og kjøpt hver sin e-handels-aktør. Orkla, så fremt salget blir godkjent, har kjøpt opp Health and Sports Nutrition group for 368 millioner. Selskapet har blant annet nettbutikker som Gymgrossisten og Bodystore i porteføljen. Hva er grunnen til dette? Egmont på sin side har utnyttet en opsjon, og kjøpt opp selskapet Bageren og Kokken og eier blant annet en bit av leketøysbutikken Jollyroom. Baille er skeptisk, men for Lucas gir det mening. Lytt til siste episode av Shifters podcast om internett-økonomien. I studio: Salvador Baille, daglig leder i Intelis. Lucas Weldeghebriel, journalist i Shifter. Hosted on Acast. See acast.com/privacy for more information.

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How long is this episode of Shifter?

This episode is 48 minutes long.

When was this Shifter episode published?

This episode was published on November 29, 2017.

What is this episode about?

Denne ukens podcast-episode diskuterer Salvador Baille og Lucas Weldeghebriel radikal innovasjon i større selskaper. Bakgrunnen er Eric Ries’ nye bok «The Startup Way» som omhandler dette temaet. Hvorfor er det så vanskelig å drive med radikal...

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